Enough Already

I can’t…

What do you tell yourself you can’t do?

You can’t:

  • Lose weight

  • Get into shape

  • Surf (that was mine, more about that later)

  • Handle money responsibly

  • Get a better job

  • Start a business

  • Ask for a raise

  • Tell your spouse to stop doing what you don’t like

  • Ask for what you want in bed

  • Set a boundary with a friend

  • Stop taking care of others, even when you’re drained because they need you

  • Afford to take a vacation

I don’t care what it is. We tell ourselves all the time, that we can’t.

I’m sick of it!

I hate to rant… sort of, but this one kills me.

Either we can do it, or we don’t want to.

Because if we really want to, we’ll find a way. Otherwise, let’s be honest and say, “I don’t want to.”

It’s okay not to want to. You can, not-want-to put in the effort to get a better job, ask for a raise or start a business. Or, maybe you don’t really want to lose weight, get into shape or surf. While we live in a culture that values money, prestige, being thin and physically fit, you can buck the system and say, nope. That isn’t me. I don’t want to.

Cool. I can get behind that!

Here’s what I can’t get behind.

You have a thought that tells you, you aren’t good enough to do one of those things you want to do. Or a thought that tells you that you’re too old, too young, too fat, too thin, too out of shape, that your husband won’t listen, or your friend won’t respect your boundary, or you haven’t made enough money to go on vacation!

Those are the thoughts I cannot abide.

Those thoughts are not true.

I’ve told myself for the last couple of years that I can’t learn to surf. I’m too old, too out of shape, it’s too late for me. Then I met Alex. She’s a genius when it comes to the body and what’s possible. I told her I really wanted to surf, but couldn’t, because I was too old and out of shape and she said, “that’s not true! I can help you get into shape to surf. I’ll show you what to do and you do it. In six weeks, you’ll have confidence in your ability to surf.” *Note, that doesn’t mean I’ll be ready to surf, but I’ll know I can get there. Alex is honest as well as motivating!

I’m not saying I can’t surf anymore.  I am saying that I can get into shape so that I can.

As far as losing weight goes, that’s clear, I don’t want to.

It’s incredibly liberating to be honest with ourselves.

What do you need to be honest with yourself about?

If you really don’t want to do it, even if it’s not popular, just be honest and say, you don’t want to. You’ll feel how freaking liberating that is!

If you want to do something and you don’t know how to get there, like me with surfing, then stop saying you can’t, and find someone who can help you! That’s why we need fitness trainers, coaches and all other types of teachers and mentors. They help us get where we want to be when can’t seem to get ourselves there.

Just do it, as Nike says. Hire the coach, hire the fitness trainer, book the vacation, lose the weight, whatever it is that you want…you CAN do it!

I’d love to chat with you about whether or not I can help you in the coaching department. It’s super easy, schedule a 10-minute call with this link, and we’ll figure it out. Easy, peasy.


Ever feel like giving up?

Are you the kind of person who has a dream?

You want to make an impact on the world? On your family? Your community? Your work?

I bet sometimes as you pursue those fantastic dreams, you get derailed. Something stops you.

I bet there is a voice inside your head telling you that you are not _________ enough to make your dreams come true.

Does it sound like this?

Not smart enough

Not educated enough

Not connected to enough of the right people

Not old or young enough

There isn’t enough time

Not enough money

Not enough resources

I’m here to tell you…ENOUGH ALREADY!              

You are enough. You have enough. Right now.

Registration is OPEN for my new online program, Enough Already!

I’ll coach you through knowing you are Enough Already!

I created a kick-ass online program. A bold statement. Why is it kick-ass?

Because I’m going to coach you through the entire process from those awesome, big dreams of yours, to finding those insidious, beastly “Not Enough” thoughts. Then, we’ll blast them with down-to-earth, hard-hitting coaching magic that will melt their wicked impact on your life. And for the final touch, we’ll take action towards our dreams.

How do I know how to do this? How can I teach you?

Because I’ve been there and done that! It’s a cliché, but it’s true… That’s right. I’m not too proud to say it. I’ve been where you are. I was so frustrated because my life didn’t reflect my dreams. I took a deep dive and discovered that I had all these, “Not Enough” thoughts running around in my head that sabotaged the things I was trying to do to reach my dreams.

Once I know what’s in my way, I’ll move heaven and earth to get it out of my way!

I’ll coach you and teach you to do the same.

So, let’s kick some serious ass and get you on track to live the life of your dreams.

Here’s the super cool part.

When you register before midnight, Thursday, June 14th, you’ll also get two 30-minute coaching sessions with me and four group coaching sessions with your fellow bad asses in Enough Already. That’s a $450 value for free, because you decided to take action now instead of waiting. It doesn’t get any better than that!

You’ll find all the details for Enough Already here.

Check it out. Register. Now. You won’t regret it.

Are things falling apart?

Does it feel like your life is falling apart?

We all have times where it feels like things are falling apart.

Maybe you’re in one of those times now.

We lose a job. We lose a relationship. We lose our home. We move. The car breaks down. The savings account dries up. We’re bombarded with upheaval and transition.

In times like these, it’s so easy to ask, “what did I do wrong?” Or it’s kissing cousin, “what’s wrong with me, that this happened?”

I’m here to tell you, nothing is wrong with you and you didn’t do anything wrong. There may be a lesson to learn, but that’s different.

When we do something, it doesn’t work, and we learn the lesson, we don’t label ourselves as “wrong.” A lesson learned doesn’t have that level of harshness and judgment.

How do we make the shift out of self-blame and judgment when life is topsy turvy and we’re feeling like everything has been turned up-side-down?

We start with self-compassion. We say, Enough Already.

We isolate the thoughts that keep us spinning.

“I screwed up again.”
“This always happens to me.”

“I’m never going to get the job, relationship, body, money, I want.”

And so on and so on.

Once you have the thought, you can work with it.

That’s what I’m teaching women to do this week in our Enough Already 5 Day Challenge.

You should join us!

The 5 Day Challenge starts tomorrow, so sign up now to get all the goodies. Each day you’ll get an email from me with a recorded message with your challenge. We have a private Facebook Group where we’ll gather to encourage each other, I’ll coach and answer questions and everyone will post their response to the day’s challenge.

At the end of the week I’m giving away a beautiful Enough Already necklace that was handmade and designed by the fabulous designer, Nilla Webber. Here’s a peak at it:

Join the challenge by clicking here and signing up. It’s easy, fun and transformative!

The Power of Connection

You know how it is, the difference between going somewhere with a group of friends and being one-on-one with your BFF? It’s different. Group gatherings are awesome and I wouldn’t skip them, but sometimes I need me some 1:1 with my bestie!

The same is true for coaching.

I had the most powerful experience last week. I work with a business coach in group settings. I’ve taken digital programs she’s offered, been to her webinars, I’ve been in two live events with her.

Then…last week I had my first 1:1 with her. Wow! It was stunning how much I got out of it when it was just us talking about my specific business and it’s needs instead of me listening to her teach concepts and strategy. It was worth every penny to upgrade to a 1:1 relationship with her.

Now it's Your Turn.

Where do you want transformation; a life upgrade so-t-speak, enough to work 1:1 with me?

Don't get me wrong, I love people who take my online program, Enough Already. We have a private FB group so I engage with them there, coach them and help them free themselves from the limiting thoughts that rob them of their power. If that sounds like something you can use, check it out here

I love people who read my blogs (thank you) and watch my YouTube videos, who sign up for my webinars and take advantage of other free offerings. In fact, I have a webinar coming up on Monday called, Upgrade Your Earning Power. Click here for more details and to sign up. 

Here’s what I know for sure: The people who work with me 1:1 get dramatic results. Here’s what a couple of them have said:

"Brenda helped me dig deep to find MY truth and MY voice, which were lost for a very long time!  Working with her was eye opening, so many "ah-ha" moments.  It was amazing to see how patterns in my life kept repeating." Claire.

“…I was dealing with tough decisions in my life and had an overall feeling I was not being true to myself.  Brenda put me at ease. I knew I had found someone to assist me with finding my vision and help me live from my higher-self...” Ron.

Keep participating in all the good free stuff, and heads-up, there’s a lot more coming. And take my digital program, Enough Already, and heads-up, there are more group offerings coming as well…

BUT, don’t miss the opportunity to work with me 1:1. 

I recently had a few spots for 1:1 coaching open-up in my schedule. Is one of them for you? I’ll even sweeten the pot by giving you $100 discount on either the three-session package or the six-session package.  You’ll use the coupon code, Power, when you check out, but first, APPLY HERE. We’ll handle the payment after our initial call.

I can't wait to hear from you! 

I don't have enough money!

“I don’t have enough money.”

It’s something I hear from my clients all the time. And I get it.

We have these big dreams - starting a business, traveling the world, and having a comfortable home, but we don’t think we have enough money to make these dreams a reality.

The truth is, money isn’t what’s holding us back. We are.

Download my free Plenty of Money worksheet below to reveal the one mindset shift you can make today to free yourself from your feelings of lack around money.

Let me tell you, I've been broke! I know exactly what this thought feels like! 

The important thing is that I learned how to free myself from the limits that thinking I didn't have enough money created for me. Spoiler alert! You'll find all sorts of creative ways to manifest and create the life you're dreaming of. 

Download the Plenty of Money Worksheet here and take yourself through a process I use with myself and clients whenever the thought that we don't have enough money rears it's ugly head. Come on! Let's slay that dragon! 

If you have any questions or want to inquire about working with me, shoot me an email. Brenda@BrendaFlorida.com or check out my  Coaching page on the website. 


Not Smart Enough?

If you’ve ever felt the crippling doubts and fears of not feeling smart enough to…

- ask for a promotion?

- apply for a really cool job you know you’d be good at?

- start a business?

- or simply expand professionally beyond where you are?

...this is for you!

Get your Smart as Sh*t Worksheet below.

You are smart enough. I promise! I know you've been telling yourself that you aren't smart enough for a long time, but baby! You've come to the right place! 

No one knows this one more deeply than I do. I'm smart enough to live the life of my dreams and so are you! 

Download the Smart as Sh*t Worksheet here. That worksheet will take you through a powerful and magical process that I use with clients, and used on myself, to slay those not smart enough thoughts. 

If you have any questions or want to inquire about working with me, shoot me an email. Brenda@BrendaFlorida.com or check out my Coaching page on the website. 

I’m not smart enough to make my dreams come true!

I used to think that. I didn’t think I was smart enough to take my SATs or go to college or get a great job.

You know what, THAT WASN’T TRUE!

I never ended up choosing to go to college, but I’ve had a number of great jobs, two successful businesses, and I’m growing a third.

If you’ve ever felt the crippling doubts and fears of not feeling smart enough to ask for a promotion, apply for a really cool job you know you’d be good at, start a business or simply expand professionally beyond where you are, have I got a mind-blowing, kick-ass life coach tool for you!

You are so much smarter than you think you are.

I know, you think I’m just saying that because I don’t know you. But, my friend, I do. You’re just like me 20 years ago. I’m a hell of a lot smarter than I thought I was and so are you!

Check out my Smart as Sh*t Worksheet where I’ll share with you some of the secrets I use with my clients. Through the Smart as Sh*t Worksheet, I’ll walk you through a process that will allow you to begin to see yourself differently. To get a glimpse of who you would be and what you would do if you knew you were SMART ENOUGH right now, to go for the job, raise, promotion, business or anything else you want!

If I can do it, so can you! Join me!  

Enough Already!

We’ve got everything we need.

Is that hard to believe sometimes?

It’s easy to get sucked into the vortex of self-criticism and self-doubt. Once we do, our minds are experts at showing us, or reminding us of, all the evidence to prove our negative self-talk is true. And, oh my, how skilled the mind is at this. It will even distort something just to prove itself right!

What do we do? How do we stop the cycle?

We have to interrupt the pattern. Interrupt the habit.

You see, I’ve come to realize negative self-talk and criticism are just habits. Like a habit of brushing your teeth. You do it without really thinking about it. You just do it.

In this case we want to stop doing it.

Try this: before going to sleep, take a moment to replay the day. Where did you succumb to the habit of self-criticism and negative self-talk? I like to have my journal handy so I can jot them down. Notice what triggered you into negativity. Notice how you behaved.

I use the word “notice” on purpose. Don’t use this replay to dive back into negative self-talk and criticism. Like a loving friend, simply notice what triggered you. It’s okay. We all get triggered.

Break the habit.

Now, revisit the exact same scenario. The same thing happens, but you don’t slip into negative self-talk and criticism. In fact, you imagine yourself feeling confident and able to handle whatever came up. From this frame of mind, replay the scenario and imagine yourself doing it differently. What would you say? What would you do? How would it feel?

You won’t be able to break the habit without imagining yourself without the habit. The person you will be when you aren’t criticizing yourself. Who will you be? Imagine it.

When you wake up the next day, take a few minutes to get the image of yourself without the negative self-talk and set an intention to bring the new you into your day. The more often you do this, the more you break the habit of the old self.

You’re simply practicing being the new you. It takes practice. You won’t do it perfectly, and that’s okay. It takes time to break a habit. Love yourself through the process.

Live Lavishly through self-love and practicing being the best version of yourself.

Can you help a sister out?

I recently ran a big promotion for an online program I'm offering, Enough Already. 

If you decided not to invest in Enough Already, I’d really love to know why. 

Will you help a sister out and hit me with your most brutal honesty? I’d love to know so I can improve. I want to expand my offerings this year and I want you to get what you need. 

Any answer is a good one. Maybe you forgot, maybe it didn't appeal to you. That's good for me to know. If you don't like online programs or the timing didn't feel right, or I didn't do a good job explaining what it was all about, you hate the name or didn't like the photos I used... really, any feedback is good feedback. 

I'd also love to know how you'd like to work with me?

Do you like one-on-one coaching, online programs, face-to-face events, retreats, or something else? 

I want to expand my offerings and services in 2018 and I'd love to know what you'd like and how you'd like to engage with my work. 

Just comment below or email me. I'll be soooo grateful! 

Living Lavishly in 2018, 


Only a few hours left to register for Enough Already!

Don't go to bed without registering for Enough Already! 

Why is it so important? 

1. You'll get a super discounted price by registering today. When I promote it again in February, the price will go up. 

2. You deserve to know you are Enough Already.

3. You deserve to live the life of your dreams. 

4. You deserve the bargain price and the content that you'll get in the Love Bomb series of videos that will be delivered as soon as you register. These are videos that will help your body, mind, soul and spirit as you prepare for the release of Enough Already in February. 

Don't wait. Before you go to bed say Yes to yourself and Enough Already!



Today’s the last day.

You must register before midnight tonight for Enough Already in order to get the special advance-release pricing and to get your Love Bomb delivered, right away, to your inbox.


Because you’re worth it.

Because you deserve to live the life you dream of.

Because I can coach you on how to slay those horrible thoughts that tell you that you can’t. That you aren’t enough.


Because I’ve done it in my own life.

I’ll tell you more about that on the registration page. Check it out. Register.

You’ll be so glad you did!

See you in Enough Already!




Tomorrow is the last day to register for Enough Already at the discounted price!

I know I’ve been hounding you about this for a week now! I just don’t want you to miss the chance to:

  1. Change your life

  2. Achieve your dreams

  3. Hangout (in a private Facebook group) with a bunch of awesome people

  4. Slay your Not Enough thoughts

  5. Liberate yourself to your own wisdom (sure, I’m there to coach and help you on your way, but it’s actually you who ends up liberating yourself!)

  6. Get the Love Bomb package

  7. Get Enough Already at a special low price

  8. Bring a friend so you both get $50 off


Love yourself enough because you are Enough Already!


Most of us set goals at the beginning of the year.

A few of us actually accomplish those goals.

I want you to accomplish everything you imagine for yourself in 2018. You can do it when you know, from the bottom of your heart, that you are Enough Already.

Enough. Smart enough. Talented enough. Pretty enough. And any other enough that you need. You are Enough Already.

Join me, and other seekers and smart people committed to a kick-ass 2018, in my new online program, Enough Already.

Registration is open now at a special price. I don’t intend to ever offer it again at this price. Plus, you can get a discount when you bring a friend. This is on the honor system guys, but if you get a friend to register, you and the friend both get a $50 discount! Just put FRIEND in the “Discount Code” box when you check-out or select the payment plan with the Friend discount.

Register now, before prices go up. The program is released on Valentine’s Day.

As soon as you register you’ll get an email with a special gift. I’m calling it the Love Bomb.

Hop on over to the Enough Already Registration page and get all the details.

Then signup!

Make 2018 the year of infinite possibilities!


I like the idea of picking a word to reflect my intention for a new year. This year I picked a couple. I know, is it any surprise I didn’t follow the rules and just pick one word? Nope.

Here are my words:

Infinite Possibilities

Owning my Power

Infinite possibilities is harder than it sounds. In order to be open to infinite possibilities I have to suspend my normal way of thinking. That’s the only way to let something new in.

What? Suspend my normal way of thinking? That’s hard!

That’s a lot of what we’ll be doing in my new online program, Enough Already. We’ll suspend our normal thinking, which usually includes a lot of “not ____ enough” thoughts. You know, not smart enough, pretty enough, wealthy enough, blah, blah, blah.

I’ll be coaching and leading you through five modules of kick-ass tools and strategies that will liberate you from your normal thoughts. Are you willing to be liberated?

You can leap over to the registration page and sign up today for the bargain price of $397. I’m even offering a payment plan to make all this yummy goodness really affordable!

On top of that you can bring a friend to the program and get an additional $50 off and so can your friend! Use the code FRIEND and when your friend registers, they can use the discount code too so they get $50 off. I’m going to trust that you will only use the FRIEND discount code if you have a friend who is also registering.