Brenda Florida

Certified Life Coach and Entrepreneur

I know you aren’t interested in short-term change or short-lived inspiration. We’ve all said affirmations to ourselves and then went right back to doing, thinking and feeling the way we did before the affirmations or inspiration.

You’re interested in sustainable transformation.

Through programs, videos, writing and coaching I teach people how to create sustainable transformation. Here’s my secret: we have to get our thoughts, feelings and actions in alignment with what we yearn for. Simple… not always easy.

That’s where I come in.  



I coach people who want to be liberated. You can have the life you yearn for. It’s not too late. It’s not too soon. You have everything you need, right there inside of you. You just need a good coach to help you align your thoughts, feelings and actions with the career, business, relationships and lifestyle you yearn for. That’s what I do. That’s my yearning. To liberate you to your wisdom and help you create a life of joy, freedom and authentic power.



Transform your life in your PJs! Online programs are an amazing way to create short-term and long-term wins in your business and life. I have programs designed for quick wins to give you a burst of momentum and success. In my signature program, Live Lavishly, you’ll learn how to create sustainable transformation in every area of your life and live an authentic life aligned with your yearnings.


Free Resources

I have blog articles, videos, and free trainings to support you in living the life you yearn for. I cover everything in the three “Ps;” Pleasure, Purpose and People. We navigate life’s transitions - OMG! Do I have experience in transitions - with purposeful intention and grace. Nothing is off limits and I have no tolerance for judgement. I cover body image, self-care, sex, careers, business and relationships.

…I was dealing with tough decisions in my life and had an overall feeling I was not being true to
myself.  Brenda put me at ease. I knew I had found someone to assist me with finding my vision and
help me live from my higher-self...
— Ron M

Brenda, your program was “chocolate for the soul.”
— Pernilla W

Brenda's coaching has opened doors for me. I have a much deeper sense of self, a bolder vision for
my future, and a clear understanding of why I am on this earth.
— Laurie B

…Brenda’s insight helped me see that I needed to find more than just a job…
— Sam N